Who This Is For
This is a good fit if:
You run a service business, agency, coaching program, or B2B offer
You have a few clients and want predictability instead of guesswork
You sell high-ticket services ($2,000+) over Zoom or Google Meet
You are are committed to running paid ads properly
This is not a good fit if:
You are in eCommerce, dropshipping, or affiliate marketing
You are still validating your offer or relying on low-ticket volume
You are unwilling to invest capital into paid acquisition
You are looking for hacks, shortcuts, or “quick wins”
The Goal
I Help You Build a Meta-Ads Funnel that books you 5-10 qualified sales calls per week.
This isn’t about “running ads.”
It’s about installing a simple, end-to-end acquisition system where paid traffic puts your offer in front of the right people, prospects arrive informed and serious, and sales becomes confirmation rather than persuasion.
Ads, messaging, qualification, and pre-call conditioning are designed to work together as one system, so instead of chasing leads, you own an acquisition asset that compounds over time.
The Architecture Behind Predictable Client Acquisition
How I Will Help You Dominate Paid Ads
One Simple Offer
Your offer is engineered for people who do not know you. Clear positioning and strong framing that attracts buyers who value outcomes, not bargain hunters.
Wow Creatives
Paid ads reward volume and iteration. I help you produce native, scroll-stopping creative that earns attention, scales with spend, and protects brand equity.
One Simple Funnel
Short VSLs or direct application funnels only. No over-engineering. Simplicity converts at scale where complexity breaks.
Nurturing & Trust
Email, video, and message sequencing that turns booked calls into convinced prospects before you ever speak to them.
Marketing That Sells For You
When prospects arrive pre-sold, closing becomes straightforward. Your marketing does the heavy lifting so sales does not rely on pressure or persuasion.
Ascension & Retention
Client acquisition only works if lifetime value compounds. I help you build backend systems that increase revenue per client and justify higher ad spend over time.
The Peak‒Summit Guestbook
Built to Give You Control -
Not Lock You Into an Agency
I don’t sell ad management. I help you build a paid-ads client acquisition system you can actually run and scale.
These frameworks are not theory. I’ve used them to scale my own service business to $234k per year.
You work directly with me. No account managers, no juniors, no strategy getting lost in translation.
Everything is built to be handed over properly so your acquisition becomes an asset, not a dependency.
Meet Me
From failed startups → a 7-figure brand → to building Client Aqusition Systems
Hi, I’m Moritz.
After failing twice by chasing tactics, I learned the hard way that ads only work when they’re part of a system. On my third attempt, I scaled a ecom business to €1.8M in 18 months using paid traffic, simple funnels, and backend leverage, but without freedom, I shut it down and rebuilt the model.
That’s where the Peak–Summit Funnel comes from: one clear offer, one controlled traffic source, and one client journey designed to attract serious buyers and compound over time. Today, I help coaches, consultants, and high-ticket service businesses install the same system, so paid ads become a growth asset, not a gamble.
Choose Your Summit
Same system. Two ways to install it, with you, or for you.
Done-With-You Install
For owners who want control and understanding.
We build the system together inside your business.
I guide the strategy, structure, and execution step by step,
you stay involved and learn how the system works.
Best if you:
- Want to understand your acquisition system
- Plan to run or scale it yourself
- Prefer ownership over delegation
You leave with a working system and the ability to operate it confidently.
Done-For-You Install
For owners who want speed and leverage.
I build and install the system for you, inside your accounts.
You focus on delivery and sales,
I handle the setup, structure, and launch.
Best if you:
- Want the fastest path to a live system
- Prefer minimal involvement
- Care more about results than learning the details
You still own the system, you’re just not in the weeds.
Frequently Asked Questions
Got questions? We’ve got answers.
Is this a course?
No. This is direct consulting and system installation. You work with me to design and implement your paid-ads client acquisition system. This is not passive learning. The goal is installation, not information.
How long does it take to see results?
Most clients have their full acquisition system live within the first two weeks. From there, paid ads require a structured testing phase. In most cases, it takes 30–60 days to dial in what converts consistently.
What if I’ve tried paid ads before and they didn’t work?
Paid ads usually fail for one of three reasons: the offer is not engineered for cold traffic, the funnel does not qualify or frame prospects correctly, or the creative does not communicate value clearly. We address all three. Ads do not fail randomly, they fail predictably when fundamentals are missing.
What makes this different from other consultants, coaches or agencies?
I focus exclusively on paid acquisition and the systems that make it profitable. I do not advise on cold email, content calendars, or generic marketing tactics. Narrow focus produces better results.
Is there a guarantee?
No. I do not offer refunds or performance guarantees. This work requires execution on your side. You will need to participate in creative production, implement feedback, and operate the system we build together. If you are looking for a hands-off promise without involvement, this is not the right fit.
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© 2026 Moritz Lauterbach. All rights reserved.